Social media networks can be a key avenue for sharing messages and educating the public about the importance of preventing child abuse and neglect. Resources include State and local examples.

Social Media at CDC: Guidelines & Best Practices
Centers for Disease Control and Prevention (2016)
Offers a social media toolkit designed to provide guidance and to share lessons learned from integrating social media into CDC health communication campaigns, activities, and emergency response efforts. The guide includes information on how to get started using social media, developing governance, determining which social media channels to use, and how to create a social media strategy. 

Social Media Campaigns That Make a Difference: What Can Public Health Learn From the Corporate Section and Other Social Change Marketers?
Freeman, Potente, Rock, & McIver (2015)
Public Health Research & Practice, 25(2)
Examines four case studies to understand the factors that contribute to a successful social media campaign within the public health sector.

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State and local examples

Prevent Child Abuse Georgia Media Toolkit
Presents a toolkit for sharing media messages to promote National Child Abuse Prevention Month.

Social Media to Prevent Child Abuse and Neglect
Michigan Children's Trust Fund (2019)
Offers social media links and messages used in related to preventing child abuse in Michigan as well as links to local councils and grantees.

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