Social media networks can be a key avenue for sharing messages and educating the public about the importance of preventing child abuse and neglect. Resources include State and local examples.
10 Ways to Engage With Prevent Child Abuse America Through Social Media
Prevent Child Abuse America (2009)
Describes a variety of social media outlets available and the ways in which they can be navigated.
Child Welfare Information Gateway;Children's Bureau;FRIENDS National Resource Center For Community-Based Child Abuse Prevention
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CDC Social Media Tools, Guidelines & Best Practices
Centers for Disease Control and Prevention (2015)
Offers social media tools, guidelines, and best practices for organizations to reach target audiences with strategic messages. The article assists with the planning, development, and implementation of social media actions.
Social Media Campaigns That Make a Difference: What Can Public Health Learn From the Corporate Section and Other Social Change Marketers?
Freeman, Potente, Rock, & McIver (2015)
Public Health Research & Practice, 25(2)
Examines four case studies to understand the factors that contribute to a successful social media campaign within the public health sector.
Social Media for Child Welfare Resource Guide (PDF - 721 KB)
National Resource Center for Child Welfare Data & Technology (2012)
Presents a guide to help child welfare professionals use social media to advance the mission of their organizations. The guide outlines the importance of social media, getting started, current social media tools, and the use of social media in child welfare.
The Value of Social Networking in Community Engagement (PDF - 1,180 KB)
Dozier, Hacker, Silberberg, & Ziegahn (2011)
Discusses the power of social networks in building and sustaining community involvement, including an in-depth discussion of the benefits and dangers of online social networking.
The #Bthru8 Early Success Social Media Campaign: A How to Guide for Joining This Campaign & Sample Tweets/Posts (PDF - 928 KB)
Alliance for Early Success, Child Trends, & True North Group (2013)
Describes the #Bthru8 Early Success campaign, an effort to spread research-based messages via Facebook and Twitter in order to increase awareness and advance better State early childhood policies, practices, and smart investments. In addition to sample posts, the guide provides tips for getting started with Twitter, Facebook, and more social media how-to resources.
Prevent Child Abuse Georgia Media Toolkit
Presents a toolkit for sharing media messages to promote National Child Abuse Prevention Month.
Prevent Child Abuse North Carolina Social Media Toolkit
Offers downloadable images and resources to promote National Child Abuse Prevention Month.