Spread the Word
Anyone can promote National Adoption Month this November. Find ways below.
- Social Media and Child Welfare
- Engaging Local Media in Family Recruitment
- Sample Media Messages
- National Adoption Month Widgets
Event Planning and Raising Awareness
Media Toolkit for Child Welfare Leaders (PDF - 565 KB)
Provides tips and strategies child welfare leaders can use to work effectively with the media and to increase the impact and reach of the National Adoption Recruitment Campaign and Response Initiative as a way to help raise awareness about adoption both during National Adoption Month and throughout the rest of the year.
Partnering for Permanency: How Public Information Officers Can Partner to Promote Adoption From Foster Care (PDF - 479 KB)
Provides tips and ideas on how public information officers or communications directors in child welfare agencies can help raise awareness about the need for adoptive families.
Partnering for Permanency: Promoting Adoption Through Effective Communication Efforts (PDF - 508 KB)
Highlights the value of increasing the reach and impact of the National Adoption Recruitment Campaign and Response Initiative as a way to support agencies' efforts to raise awareness about the need for adoptive families for youth in foster care.
Partnering for Permanency: Working With Your Public Information Officer (PDF - 246 KB)
Provides information for child welfare program leaders on the role of public information officers and how to partner with them to raise awareness about adoption.
Positioning Public Child Welfare Guidance: Communications Overview
Positioning Public Child Welfare Initiative
Describes the importance of proactively creating a master strategic communications plan for public child welfare organizations and how to develop such a plan. It also addresses strategies to reach specific audiences and embed communications and how to craft and communicate messages.
Dave Thomas Foundation for Adoption
Your Resource for Local Planning
National Adoption Day